Selling Process

Oct. 15, 2013

Lower Anxieties/Improve Marketability

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One of the anxiety highpoints during the sale of a home is waiting for the buyer’s home inspection report. Most sellers willingly disclose what they know about their home to any potential buyers. The concern stems from the inspector finding something that they’re totally unaware of and that it …

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Oct. 13, 2013

Pros and Cons of Selling during the Holidays

The holiday season is right around the corner, and with it comes the age-old debate about whether or not it’s a good idea to try and sell your home between now and the end of the year. While some real estate professionals believe the time between Thanksgiving and New Year’s …

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Sept. 15, 2013

5 Questions You Can't Afford to Ignore When Choosing a Real Estate Agent

Choosing a real estate agent to represent you through the home-selling process is just as important as staging the space to attract prospective buyers and listing it for the right price so that it sells in a timely manner. While you may have heard nothing but good things about an …

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March 14, 2013

Pocket Listings: Helpful or Harmful?

Pocket listings—listings sold outside of the MLS—are gaining heat inside the real estate industry. Far from a new concept, they are one of real estate’s biggest in-house controversies, with professionals from across the country taking different stances as to whether or not they help or hinder the market.

These off-market …

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Feb. 18, 2013

It Shows Better... - 2/18/2013

If it shows better, it will probably sell faster and maybe for more money. Once your home is on the market, it's time to look at it like a commodity and through the eyes of potential buyers. In all likelihood, you'll need to take care of these items …

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Feb. 14, 2013

Using Smell to Make a Sale

Common scents help sell houses. It's amazing how just a little bit of the right scent can make buyers feel more comfortable, at ease and make your house the one they want to make themselves at home in. I have seen buyer after buyer fall in love (and remember …

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Feb. 8, 2013

Quality Listing Photos Capture More Than Your Home's Best Features

According to a study by the National Association of REALTORS®, 98 percent of homebuyers who searched for a home online listed photos as one of the most useful features of real estate websites.

After all, this is the age of the smartphone and tablet, when photos are running wild on …

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Feb. 8, 2013

Looking to Sweeten the Deal? Leave Behind Window Treatments as an Added Perk

No matter what type of real estate market we’re faced with, selling a home can be a daunting process, however, with some out-of-the-box thinking, sellers can often find simple ways to sweeten the deal. If you’re in the process of packing your belongings and deciding what should stay behind, you …

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Dec. 17, 2012

Avoiding Unexpected Expenses

It's common for sellers to consider offering and buyers might find it an incentive, but a growing number of homeowners are purchasing the home warranties themselves to limit the unexpected expenses of repairs and replacements.

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A home protection plan is a renewable service contract that covers the repair …

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Nov. 16, 2012

There’s No Better Time to Sell Your Home Than the Holidays

If your property has languished on the market since summer or fall, REALTOR® Rae Catanese has this uplifting news.

Catanese recently blogged that anyone shopping for a home during the holidays is most likely a serious buyer, and she wouldn’t sway people from listing their home for sale during the …

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