Q: What online marketing tools should real estate professionals add to the mix in order to successfully grow their business?
A: Online marketing is one of the most important areas in which to grow your business. Some available tools for online marketing include Google, forms of social media marketing, …
For many real estate professionals, the mere thought of bringing a new team member—or two—on board is all it takes to talk themselves out of even entertaining the idea.
However, creating a successful agent team will not only benefit your company (hello increased productivity, profitability and job satisfaction, goodbye …
With millions of homes across the country being sold each year, and the increasing number of foreclosures and short sales, the process of selling your home has become more complex than ever before.
"Seller disclosure statements, lengthy and tedious forms, and the emergence of buyer-brokers have made the process …
Today's “Ask the Expert” column features Doug Breaker, President and CEO of HomeFinder.com.
Q: Are open houses still relevant in the current real estate market, and how can real estate professionals update their open house strategy?
A: In a competitive real estate climate, a well-executed open house …
One of the most common reasons buyers want to deal directly with the seller is because they feel they can save the commission. It’s a valid consideration but interestingly, it’s the same reason the seller isn’t employing an agent; they feel they can save the commission.
Both parties …
Why do some agents flourish while others do not? Is that a question you’ve ever asked yourself? There is a huge discrepancy right now between people who are failing and people who are succeeding.
Having been a real estate business coach for the past 15 years, I’ve had the …
Everyone has to start somewhere. Whether you’re new to the work force or only new to the real estate industry, your literal or metaphorical Rolodex might be a bit bare. But as a real estate professional, your success relies on who you know, and more importantly, who knows you. So …
Errors and omissions insurance coverage is a product that companies across an array of industries carry, as these policies can be critical to keeping firms solvent in the event of lawsuits.
For the real estate industry, which manages millions of dollars in housing and commercial real estate transactions, carrying …
A 38-year real estate veteran, Steve Brown has seen every angle of this business, from the sales associate’s perspective to the broker/owner’s. Now, he’s ready for his biggest role yet. The co-owner of Dayton, Ohio’s Irongate Inc., REALTORS®, a full service real estate firm with six offices and 300 agents, …
A national survey finds that a majority of homebuyers want to include brand-new homes in their search. At the same time, a small percentage of real estate professionals have the training, market knowledge and builder relationships to professionally support their clients in the new-homes arena. As a result, the majority …